Vision

Fairs and events of the future: more hybrid, more social, more effective

The pandemic has clearly accelerated the transformation of trade fairs and events. It has shown where the opportunities – and limits – of digital formats lie. Will everything remain the same? Read More

Digital or hybrid events

Creating a successful digital event in six steps

The following guide offers you concrete advice on how to create digital or hybrid events and tips on how to avoid any major pitfalls. Read More

Digital and Hybrid Events

How to make digital and hybrid events a success

Are you missing out on business opportunities and potential new clients due to the lack of trade fairs and events? Then it's time to consider alternative formats like digital and hybrid events! Read More

NEWS

Digital Experience to touch: Messerli at the SuisseEMEX’18 trade fair

Messerli presented itself at the SuisseEMEX'18 with its new brand identity for the first time at a trade fair – proving that Digital Experience and Live Experience go hand in hand. Read More

DIGITAL EXPERIENCE

Say goodbye to isolated actions

«Content is king» is the cry of the day for brand managers in the digital age. However, keeping a content household in order is resource-intensive. The time is ripe for a minor revolution! Read More

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Mirjam Steier, Marketing and Communication

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