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Under the futuristic motto “Time Turns”, Tornos presented its machine tools and innovative solutions at EMO Hannover and ventured a look into the future.
Around 92,000 professional visitors from all over the world were given the opportunity to stop off at a variety of creative activity stations at the 280 m2 exhibition stand, featuring products ranging from the historic Swiss-type automatic lathe to the Swiss XT, a pioneering machine concept and global première. The most important product details and company information could also be explored independently on cleverly positioned screens.
The Tornos Bar was ideally positioned at the centre of the action to provide refreshments during animated discussions. The focus was on integrating digital elements into the stand. A large number of screens, iPad steles and projectors were installed to guarantee the best possible visitor experience.
Tornos also placed particular emphasis on sustainability. The company provided information on its numerous sustainability initiatives with the help of Messerli’s interactive «Place & Learn» solution. Thanks to this innovative feature, visitors could use a physical token to easily access information on selected topics digitally, and then choose to delve deeper «on demand».
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